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A Composite Organisation achieved an ROI of 306%

In a recent Forrester Total Economic Impact (TEI) study, Forrester found that a composite organisation with a large customer database leveraging multiple interaction channels, realises the following benefits when they invest in the SAP Hybris Marketing Solution:

  • 306% ROI over a 3 year period
  • Increase conversion rates and incremental value
  • Reduce platform integration costs
  • Discover new insights and opportunities

Want more details? Download the Forrester study commissioned by SAP Hybris.


The Total Economic Impact™ of the SAP Hybris Marketing Solution.


The Total Economic Impact™ Of The SAP Hybris Marketing Solution, a 2017 Forrester Consulting study commissioned by SAP Hybris.

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