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SAP Hybris Marketing Cloud Marketing Analytics

Today’s dynamic markets require businesses to respond quickly to new marketing opportunities. But in order to act fast, you need confidence that you’re making the right decisions – something you can only get through deep business insights and analytics. Comprehensive marketing analytics covers your customers, campaigns and performance to help you understand which of your efforts have paid and will pay off.
With Marketing Analytics, you can drive your marketing activities based on performance and ROI. Manipulate and explore the data in real-time with the self-service analytics tools, and monitor your marketing performance easily with the help of marketing-centric analytical dashboards and KPI’s, so you can quickly identify and respond to new opportunities.
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