New consumer study reveals that consumers in the Philippines are, on average, delighted with their digital experiences.
Our survey of over 500+ Filipino consumers has revealed that 54% of respondents are delighted with the digital experience they receive
A great start to begin with in today’s Digital Economy. Nonetheless, as internet access in the Philippines continues to grow, with new, younger digital-first generations coming online, consumers will demand more every day. If a brand can’t deliver it, the consumer will find another that can.
This report also looks into customer preferences, their attitudes towards privacy versus personalisation in various industries and how exactly good and bad experiences impact their loyalty. And your business.