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Estudio de caso

Karma Automotive: Can a Customer Experience be as Luxurious as a Sports Car?

Karma Automotive is a privately-held manufacturer of world-class plug-in hybrid cars that are designed to challenge habitual thinking about luxury items and forge a path to a more sustainable future. The company is accelerating its response to market dynamics with a solid foundation of real-time insight, empowering every employee to make the right the decision every time. The company adopted SAP Hybris® Commerce and SAP Hybris Cloud for Customer solutions, with integration to SAP Cloud Platform for a seamless customer experience.

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