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Transform the B2B Wholesale Customer Experience with SAP Customer Experience

For decades, wholesale distributors thrived on strong, existing relationships.Today, breaking down bulk deliveries isn’t enough to keep those customers engaged. It’s time to become a connected distributor, one that understands how and when today’s digitally connected B2B customers want to engage.

Organizations of every size need to transform in order keep up with the pace of change. SAP Customer Experience solutions for distributors help you build on your best practices to modernize the customer journey.

SAP Customer Experience: Smart engagement for sophisticated customers

Today you can buy almost anything you can think of online in just a few clicks. The lines between personal and B2B buying have all but disappeared. If you’re not giving your customers the same well-executed experience they get in the B2C world, you’re losing ground.

With SAP Customer Experience, you can create consistent, omnichannel customer engagement across any channel. Personalize and manage every interaction, whether it’s an in-person sales call or online ordering.

Respond personally and in real time with SAP Customer Experience

Now you can spend less and be more efficient. And, using real-time data, online ordering, intuitive self-service, and cloud-based sales and marketing tools, you can also give your customers a top-notch experience.

SAP Customer Experience solutions empower everyone in your company to quickly respond to customer needs and inquiries with a personal touch – in real-time.

White Paper
The Path to the Connected Distributor

Today’s economy is far more sophisticated and agile than in previous decades. In the B2B and B2C worlds, the primary point of focus is the individual customer. The chief catalyst is data, and the medium that brings it all together is the Internet.

Industry Solution Brief
SAP Customer Experience Solution Brief for Wholesale Distribution

Competitive digital markets demand excellence. SAP can help Wholesale Distributors create world-class customer experiences.