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The Total Economic ImpactTM of SAP Jam

SAP commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI)enterprises may realize by deploying SAP Jam Collaboration. The purpose of this study is to provide readers with a framework to evaluate thepotential financial impact of SAP Jam on their organizations.

Marketing Planning and Performance

Modernize marketing plannig processes and convert on the dynamic market opportunities

Today's market and customers are complex and dynamic; anything can change on a dime. Your marketing organization has to be agile enough to adapt your marketing processes to stay on top of these changes and increase your responsiveness to meet the evolving demands of your customers.

You need to gain a real-time view of marketing performance, budgets and returns, and the intelligence to proactively adjust strategies and tactics to optmize your marketing. SAP Marketing Cloud provides greater flexiblity and speed to your marketing so you are able to do more with less.

Stay in control of your marketing spend

See how SAP Marketing Cloud gives you the overview you need to make strategic decisions about budgets, spending and where to focus your efforts.

Growing The Seeds of Engagement

Find out how SAP and Facebook can maximize your budget.

See all of your campaigns in one place with the Marketing Calendar.
Share your work with your team and use collaboration capabilities to deal with issues before they become a problem.

Marketing Planning and Performance: key features

By coordinating all of your marketing activities, you’ll be sure your whole team is working towards the same goal – and that they’re all working together.
Automated campaign and content creation speeds up the time it takes to get to market and makes managing the work easier.

Track budget, spend and how well your campaigns are doing – so you can make adjustments during the campaign to increase its effectiveness and meet targets.

Gain transparency for all needed stakeholders with a single marketing calendar to view all marketing activities.

With increased visibility, make quicker and better decisions marketing strategy decisions.

With an integration with SAP Jam, leverage the internal community site to share insights and learn from one another.

Quickly and easily ideate around new marketing concepts with both internal and external teams including agencies.

With a clear picture and an understanding of what team members are working on, you can increase efficiencies and effectiveness.

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