SAP Commerce Cloud
SAP Commerce Cloud is a comprehensive commerce platform that includes product content management, experience management, personalization and order management. It is flexible, offering an agility layer so you can innovate and test, and then implement with confidence. We support any go-to-market model, from B2C, B2B, to B2B2C, and our accelerators package unique industry-specific capabilities for a variety of verticals. Additionally, SAP Commerce Cloud includes many prebuilt integrations to SAP core business systems and other solutions within the SAP Customer Experience portfolio.
Deliver differentiated commerce experiences, accelerate your time-to-value, reduce your TCO, and win with SAP Commerce Cloud.
Why SAP Commerce Cloud?
A feature-rich and comprehensive commerce platform that includes all components needed for personalized commerce experience and end-to-end commerce processes
Robust configurable capabilities and extension framework based on microservices that enable you to differentiate, extend, test, and innovate to drive conversions
Accelerate your time-to-value with built-in industry-specific capabilities beyond Retail, including: Financial services, travel, telco & media, and public sector
Use the same platform to support many different go-to-market models: Direct to consumers (B2C), indirect via distributors or resellers (B2B2C), or selling to organizations (B2B)
Included many pre-built integrations to SAP S/4HANA, SAP ERP, SAP Marketing Cloud, SAP Customer Data Cloud, SAP Service Cloud, SAP Digital Payment, and many others
Strengthen customer loyalty and increase sales with consistent, personal experiences for your customers. The B2C capabilities of SAP Commerce Cloud give your customers what they want, when they want it, every time they interact with your business – online or in the physical world. With every interaction you can gain further customer insights, so when they come back you’re ready to deliver another great experience.
Create an omni-channel B2B experience to rival the best consumer sites. The flexibility and B2B functionality of SAP Commerce Cloud give your customers the freedom to save repeat purchases and buy in bulk while providing self-service and account management for buyers.
Consolidate product content and control information about your products with a built-in, easy-to-use system that works across all channels. Wherever they are in their journey, give your customers rich, engaging content including video, images and editorial content that really show off your products – including those syndicated from multiple suppliers.
One system takes care of your customers’ orders across all channels. They get a fast, secure experience that allows them to choose between collection or delivery and benefit from fuss-free returns. You get to see all the order information in one place and have precise visibility of your stock.
Make every interaction relevant to your customers with SAP Experience Management and SAP Commerce Cloud, context-driven services. Manage web components, site layout, and content across all channels using an intuitive, drag-and-drop configuration WYSIWYG tool. Learn your customer intents and affinities and use these insights to create highly personalized experiences for your customers.
SAP Commerce Cloud, standard edition is designed for small and medium-sized enterprises, giving you exactly what you need to be competitive today. And when you grow and need more advance capabilities, you can seamlessly transition to our enterprise edition. SAP Commerce Cloud will grow with you.
Annie Selke: Delivering better experiences and driving revenue growth with SAP Commerce Cloud.