SAP Hybris Marketing Cloud: Key Benefits
Create a single, consolidated view of customers and leverage advanced analytics – such as self-learning predictive algorithms and sentiment analytics – to gain customer behavior insights.
Align efforts across the organization to accelerate your marketing processes. Increase transparency into budget, expense, and returns on all your marketing activities, and orchestrate cross-channel campaign planning , execution, and performance management.
Orchestrate and deliver consistent customer experiences across different channels, devices, and departments. Identify the best moments to deliver contextually relevant experiences to maximize conversions.
Leverage face and voice recognition technology to identify customers and the best moments to engage with them. Dynamically deliver the best offers and messages that meet customers' needs and interests at the exact moment of engagement.
Accurately attribute the impact of all marketing touches, so you can truly understand the performance of all activities from a single CMO dashboard. Optimize marketing strategies based on real-time marketing insights.
Go beyond traditional CRM and niche marketing tools. Make the transition to the leading marketing cloud technology. Quickly get up and running with fast delivery services and the built-in process integrations. Gain confidence running on world-class data centers that are certified for security, compliance, and service.