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Engage your customers when and where they want

Check out the recent Forrester study commissioned by SAP Hybris: The Digital Commerce Imperative: Seamless, Personalized, and Connected Customer Experiences.

SAP Commerce Cloud

Customers expect a great experience when they buy from you. With SAP Commerce Cloud, you’ll meet those expectations and deliver great experiences that gain their loyalty. Key benefits include:

- A single feature-rich commerce platform that includes product content management, experience management, personalization and order management, enabling organizations to deliver great digital commerce experiences and increase productivity while reducing TCO

- Increased business agility by offering the flexibility to quickly innovate, test, and differentiate customer experiences

- Features designed to address the unique requirements of many industries

- Support for any go-to-market business model, from B2C and B2B to B2B2C

- Pre-built integrations to core SAP systems

Learn why executives choose SAP Commerce Cloud to grow strategically.


B2C Commerce

Strengthen customer loyalty and increase sales with consistent, personal experiences for your customers. SAP Hybris Commerce Cloud for B2C gives your customers what they want, when they want it, every time they interact with your business – online or in the real world. With every interaction you can gain further customer insights, so when they come back you’re ready to deliver another great experience.

B2B Commerce

Create an omni-channel B2B experience to rival the best consumer sites. The flexibility and functionality of SAP Hybris Commerce Cloud for B2B can give your customers the freedom to save repeat purchases and buy in bulk while providing self-service and account management for buyers.

Produktinhalt- und Katalogverwaltung

Consolidate product content and control information about your products with a built-in, easy-to-use system that works across all channels. Wherever they are in their journey, give your customers rich, engaging content including video, images and editorial content that really show off your products – including those syndicated from multiple suppliers.


Ein gemeinsames System übernimmt die Kundenaufträge aus allen Kanälen. Ihre Kunden erleben dies als schnell und sicher. Ihre Kunden erleben dies als schnell und sicher. Sie können zwischen Abholung und Lieferung wählen und Produkte bei Bedarf ganz unkompliziert zurücksenden. Alle Auftragsinformationen werden zentral geführt und präzise mit den Bestandsdaten abgeglichen.

Kontextbezogene Kundenerlebnisse

Get customers engaged with your products by creating a one-to-one experience that’s relevant every time. With SAP Hybris Customer Experience, you can manage site layout and content across all channels and create highly personalized experiences for your customers. Use our modern merchandising tool as well as historical data and current behaviors to deliver the personal storefront that drives engagement and transactions.

Benefitting from a Commerce Cloud Designed for Your Industry

Every industry engages their customers and sells a little differently. Being able to get those nuances out-of-the-box can be a big advantage and start you on a short path to success. Not convinced? Hear from the experts.

Ansätze und Überlegungen für hervorragende, digitale Kundenerfahrungen
Sehen Sie sich dieses kurze Webinar von Chris Fletcher von Gartner und Riad Hijal von SAP an und erfahren Sie, wie Sie hervorragende Kundenerfahrungen anbieten können.
Commerce-Lösungen für kleine und mittelständische Unternehmen

SAP Hybris Commerce Cloud, standard edition is designed for small and medium-sized enterprises, giving you exactly what you need to be competitive today. And when you grow and need more advance capabilities, you can seamlessly transition to our enterprise edition. SAP Hybris Commerce Cloud will grow with you.

Architektur und Technologie

Die robuste und modulare SAP-Hybris-Commerce-Cloud-Plattform verarbeitet selbst größte Daten- und Auftragsvolumen. Sie ist flexibel und skalierbar und kann mit neuen Komponenten erweitert werden, wenn Ihre Anforderungen sich ändern und Ihr Unternehmen wächst. Und weil die Technologie auf Standards basiert, ist ihre Verwaltung einfach und kosteneffizient.

Omnichannel-B2B- und B2C-Commerce-Software

Interagieren Sie mit den SAP-Hybris-Lösungen für Omnichannel-Commerce mit Ihren Kunden auf allen Geräten. Steigern Sie die Kundentreue mit relevanten, personalisierten Erlebnissen.

SAP Hybris Commerce

SAP Hybris Commerce Cloud is the industry leading omni-channel commerce solution for organizations of all sizes. It integrates digital and physical customer touchpoints onto a single, robust platform for a contextual customer experience. Find out how this solution can help your business win.

The Digital Commerce Imperative

In this short video, Brendan Witcher of Forrester, discusses some of the key findings and insights from the recent research conducted on behalf of SAP Hybris in North America and Europe. Watch the video and download the companion report for more details.

Case Study

Annie Selke: Learn how to maximize the power of commerce along with the customer journey.